IMA3

Video Production

Interactive Media

The Personalization Principle/How To Make Simple Sentences In English

IMA 3: Video Production

About IMA 3

In this course, I had the exciting opportunity to work with two different types of Educational Video Production. The first video, top left, was an Informational Narrated PowerPoint Presentation which summarized Richard Mayer's "Personalization, Voice, and Image Principles," chapter 13 of the 2009 book "Multimedia Learning," which laid the ground work for much of the theory and best practices related to multimedia instruction and learning in the subsequent decade.

The second video, bottom left, was an Instructional Video created using Doodly, a software program for creating and editing "whiteboard animation videos." This video teaches English language learners (ELLs) how to conjugate and form simple sentences with the verb "BE."

Educational Value of IMA 3

From the perspective of Performance Problem Analysis, these two videos solve a different type of problem. The first video solves a "knowledge deficit" problem, because each student in EME 6208 covered a different chapter, thus we did not all have to read the entire book to get the knowledge therein, we could learn form our classmates' presenations. The second video could solve either a "knowledge" or a "skill deficit," depending on the learner. More advanced ELLs have likely been exposed to this topic before, but may need a skill refresher or further explanation, but beginner ELLs approaching the English language for the first time will get valuable knowledge that will help them on their English language learning journey in the future.